Competitive Strategy Cases

How Not to Execute Guerrilla Warfare
How to Attack With Competitive Positioning
How to Compete on Content
How to Differentiate Start-up Technology in Europe
How to Execute a Market Flanking Maneuver
How to Take Share with Technical Support

Executive

Interview

Does Gated Product Development Kill Innovation?

Jay Paap, MIT Executive Education Faculty
Tuesday, Jan. 31, 2012
10AM Pacific/ 1PM Eastern
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Leaders' Blog

“How to Waste Money on Customer Intimacy”
Chris Halliwell, May 17, 2012 / 12:16pm

“Moving to a Service Business Model - Pricing Considerations”
Geoff Anderson, April 29, 2012 / 11:09am

Case Studies

Technology Adoption Cases (more)
How to Chart a Market Penetration Strategy 
How to Define a Market Segmentation Map

Solution Development Cases (more)
How to Sell a Whole Product in Government 
Markets
How to Tradeoff Standards & Innovation

Competitive Strategy Cases (more)
How Not to Execute Guerrilla Warfare
How to Attack with Competitive Positioning

Review

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